Reasons Not to Write Series' of Blog Posts, and a Better Way

Reasons Not to Write Series' of Blog Posts, and a Better Way

What if this were just part one of this article and you had to wait a week to get part two? There’s a line in Shrek 2 where Shrek has to steal clothes from two innocent travelers. As he rides off over the hillside on his noble steed, he calls back, “Thank...
12 Content Marketing Ideas for Church Leaders

12 Content Marketing Ideas for Church Leaders

Okay, content marketing might be a new term for you. Here’s a definition from Joe Pulizzi, Founder of the Content Marketing Institute… “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and...
5 Tips for Good Old-Fashioned Social Networking, Online

5 Tips for Good Old-Fashioned Social Networking, Online

If you’ve read Rewired, you might remember that the first section of the book aims to prove that social networking isn’t new. In fact, it’s as old as humanity. We’ve always sought connection. We’ve always spread news socially and...

ProfitMozo Landing Pages for Lead Generation and List Building

Blogging is a means to an end. The end can be sales, or influence, or both. But blog posts are, ultimately, a short, one-time interaction. Someone finds your post, reads it, and leaves. If you really want to build an influential and profitable blog long term, you...

Don't Waste the Message You KNOW You Have in You

If you and I were to meet for coffee and I were to ask you this question… Based on your experience, what is one important trait I should develop in my life to be successful? How would you answer? Or how about… What is one skill you think every recent high...

7 WordPress Plugins That Make a Blog Way More Awesome

WordPress is powerful. But it gets even better. WordPress is open source software, supported by a huge community of web developers who are continually finding ways to make it do more through the use of plugins. A plugin is just an add-on, and there are a few that I...

Wealthy Affiliate WordPress Hosting for Bloggers Rocks!

Hacked. Again. It happened at least twenty times in a two month span of time. And while my hosting company was as helpful as they could be, I found myself frustrated that it was happening at all. Every time it happened, multiple sites went down. I’d have to go...

What to Do When Someone Unsubscribes from Your Email List

Obviously, building a strong email list is essential. And along the way, people will unsubscribe. It’s inevitable. If you have hundreds of thousands of subscribers, you won’t pay a bit of attention, but when you have just thousands, or hundreds, or even...

Build an Email List with the Bloom Email Optin WordPress Plugin

Social networking is personal, but it moves quickly to be deep. Blogging is better because content sticks around. But email is the holy grail of personalized marketing. So here’s the rule: Never build a website without building an email list! Why is email so...
How to Start a Blog in Less Than a Minute

How to Start a Blog in Less Than a Minute

I’ve watched blogging change lives. Namely, mine. But that’s a long story. One of my great frustrations in life is running across awesome people with great stories and world-changing ideas who just aren’t quite willing to pull the trigger and launch...