Aug 17, 2026 | Communications & Marketing
Photo by Carlos Muza on Unsplash. Organizations sometimes make a quiet mistake with their websites. They treat the website as the work. If the homepage looks better, the organization must be healthier. If the design feels more current, the communication problem must...
Aug 3, 2026 | Communications & Marketing, Leadership, Ministry, Preaching, & Church Leadership
Photo by Kelly Sikkema on Unsplash. A church I worked with had a good process for connecting new people. Someone filled out a card, the card went to the office, the office passed it to a small group coordinator, the coordinator made contact. Four steps, all of them...
Jul 7, 2026 | Communications & Marketing
There’s a moment I’ve watched happen dozens of times with working professionals in the church and nonprofit space. Someone opens their laptop to do one simple thing, and a Bilbo Baggins-sized adventure commences. The “plan your visit” forms are...
Jun 25, 2026 | Communications & Marketing, Ministry, Preaching, & Church Leadership
Why I’m building Church Comms Dashboard For more than 25 years, I’ve worked at the intersection of pastoral ministry, church communications, and web development. I’ve been the pastor trying to get the word out about Sunday’s message, the...
Mar 26, 2019 | Communications & Marketing
Starting a blog could possibly make you famous. Or it might not. It doesn’t really matter. Fame isn’t the point. And, after all, how many people to you know who are famous simply because they started blogging? Okay, there are a few, but still… The...
Dec 6, 2018 | Leadership, Communications & Marketing
I did something a little scary recently. I launched a new business. Or, at least, I launched a new project within my business. I’m confident I can help people. I’ve learned a TON about digital leadership. I’ve gotten to practice it in some pretty...
Nov 30, 2017 | Communications & Marketing
Are there elements that should pretty much always be included in every blog post? Yep. But it’s rare to find them all together in one, awesome post. You don’t have to do all of these things every single time, but my own mental checklist that I run through...
Oct 30, 2017 | Communications & Marketing
I understand completely the sense of trepidation you have, as a leader, about putting yourself out there. And granted, you should certainly be wise in how you go about it, but the fact is, you should step out and lead. You should seek to influence people. As long as...
Jun 16, 2017 | Communications & Marketing
Blogging, in a technical sense, is really using web-based software to share pieces of content – usually short-form articles. If all you want to do is write and express yourself, awesome! Go for it! All you really need is a free WordPress.com account and a decent...
Jun 9, 2017 | Communications & Marketing
What if this were just part one of this article and you had to wait a week to get part two? There’s a line in Shrek 2 where Shrek has to steal clothes from two innocent travelers. As he rides off over the hillside on his noble steed, he calls back, “Thank...