Jun 3, 2019 | Communications
Is it possible to earn a significant amount of income from affiliate marketing without a large email list, a well-known blog, or a large social media following? Yes! If you’re willing to learn a few simple tactics. First of all, just in case you’re new to...
Mar 26, 2019 | Communications
Starting a blog could possibly make you famous. Or it might not. It doesn’t really matter. Fame isn’t the point. And, after all, how many people to you know who are famous simply because they started blogging? Okay, there are a few, but still… The...
Nov 26, 2018 | Communications
59% of millennials who grew up in church have dropped out. Why? That’s a huge can of worms. There are plenty of theories – some based on data and others based on mere opinion. I believe at least one reason why we’ve failed to reach this younger...
May 14, 2018 | Communications
I see it all the time. I’ve done it myself. And it’s incredibly ineffective. It looks like this… Hi, this is Pastor So-and-so. I’m the Pastor of the First Fantastic Church. We meet on Sundays at 10:00 and we’d love to have you. Come check...
Nov 30, 2017 | Communications, Marketing
Are there elements that should pretty much always be included in every blog post? Yep. But it’s rare to find them all together in one, awesome post. You don’t have to do all of these things every single time, but my own mental checklist that I run through...
Oct 30, 2017 | Communications
I understand completely the sense of trepidation you have, as a leader, about putting yourself out there. And granted, you should certainly be wise in how you go about it, but the fact is, you should step out and lead. You should seek to influence people. As long as...
Aug 10, 2017 | Books, Communications
I hope to write another book soon. I don’t have official plans, but I have some ideas forming. And this time, I’m doing it differently. I learned a lot last time about the publishing industry, how books are bought and sold, what actually sells books, and...
Jun 16, 2017 | Communications
Blogging, in a technical sense, is really using web-based software to share pieces of content – usually short-form articles. If all you want to do is write and express yourself, awesome! Go for it! All you really need is a free WordPress.com account and a decent...
Jun 9, 2017 | Communications
What if this were just part one of this article and you had to wait a week to get part two? There’s a line in Shrek 2 where Shrek has to steal clothes from two innocent travelers. As he rides off over the hillside on his noble steed, he calls back, “Thank...
May 30, 2017 | Communications
Okay, content marketing might be a new term for you. Here’s a definition from Joe Pulizzi, Founder of the Content Marketing Institute… “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and...