Reading and Listening

3 Luxuries That Should Be Essentials

There are three luxuries I never feel I have enough time for – reading, writing, and creating. Why? Because they tend to follow the “have to’s” such as financial management, relationship management, task lists, and deads. Have you ever said something like, “I don’t have time to read another bo, write another blog post, or craft a new sermon… I …

Blogging

The Basics of Blogging and Online Publishing

Blogging is such a weird word. We never used it until people started keeping “logs” on the “web” of their life called “weblog” and for some reason, we dropped the “we” and were left with the art of blogging. And in a sense, it has changed everything. How? Because now, everyone is a publisher. Every business, every church, and every …

Content Marketing Is the Marketing That Matters

Remember when Bubba was running through the list of potential shrimp dishes with Forest? Marketing could be handled the same way. Let’s see, there’s e marketing, attention marketing, social media marketing, word-of-mouth marketing, marketing, traditional marketing, new media marketing, permission marketing… and on and on we go. Which one matters most for we who are blogging for income? Ultimately, …