Lizza-Iowa-Cruz-mailer

A Lesson for Church Leaders from Ted Cruz’ Direct Mail Mishap

Brandon Communications

Cruz doesn’t see it as a mishap, and “won’t apologize” for it. But as a leader and church communications guy, I think he blew it when he used a direct piece designed to apply social pressure to potential voters in Iowa. In case you haven’t seen it, here’s a picture of the er the Cruz for President Campaign sent …

Facebook Page

Facebook Is Making Online Outreach a LOT Harder: 6 Ways Churches Can Still Use It Well

Brandon Communications

The gospel did ay before , and will do just fine without it. But plenty of churches and organizations like mine have found to be an incredibly useful tool for getting the word out about Jesus and His people. We’ve devoted time, energy, and even financial resources to gathering a community of fans who read posts, click links, and …

The Creation of Adam

Who Invented Social Media? God Did.

Brandon Communications

God invented social media. I know that might sound like a crazy claim, but I have a biblical basis for believing this. So I’m primarily speaking to those who believe with me that God is the creator presented to us in the biblical bo of Genesis. Social media seems like a new term. Many people are just hearing it, and …

Phil Cooke On the Biggest Mistakes Christians Make in the Media

Brandon Communications

This is an article that Pastors and anyone in the field of Church Communications needs to read and bomark for later research. It’s the short version of a talk that Phil gave at the National Religious Broadcasters Convention. Phil was instrumental in sparking a huge interest in me in the realm of media and communications when I met him at …

If I Were Implementing a Social Media Strategy For a Ministry, I Would…

Brandon Communications

Today I’m talking to Saddleback Church’s staff in general terms (last week it was all about using ) about how to implement social media within their own ministry areas. I that we’re having this conversation. Rather than expecting a particular team within the church to “handle” communication and media, we’re empowering the masses. …