No one can deny the popularity of social networking. It’s everywhere. It’s the cloud we breathe all the time without even thinking about it. If you’re like most people, you get anxious when you’re more than eight steps from your phone, and you think you feel it buzzing in your pocket even when it’s quietly lying on the table. But is social media useful for small groups?
I believe you can’t have a healthy small group without being about social media. Apps, gadgets, and social networking websites are optional, but social media is a phrase that captures the very reason why small-group ministry exists. Let me explain.
Media simply means information or data. Media is content—the message. Social is merely a word we use to describe the way media travels: from person to person, relationally. Small groups are all about people getting together in relationships around a message. So social media is the very DNA of small-group ministry, with or without the Internet.
If you believe that both content and relationships are at the core of any great small-group ministry, you’re already well on your way to using social media more effectively for ministry. We just need to establish a good philosophy of how technology relates to ministry.
I believe that modern social networking tools have the power to unite us around causes, connect us with new people, and extend the reach of important messages people need to hear—including the gospel. And I’m convinced that social media has tremendous potential to improve group life and small-group ministry. Here’s how:
I’m sold on small groups. There are very few ways to create an atmosphere conducive to building strong relationships than studying the Bible in the living room of a friend. I also agree with Rick Howerton about the need to consider a more organic pathway to healthy groups.
I was recently in a conversation with my coach, Danny Kirk, about what small groups look like at Grace Hills, and how we know when a group is healthy. By the end of our conversation, I had seven clearly articulated signs of group health and the kind of metric to apply to each. (And that’s the benefit of coaching!)
So here are my seven signs of a healthy small group:
1. There is a consistency in meeting and a desire to meet.
When a group is healthy, there is a desire and a delight in getting together. It doesn’t feel like “one more thing” but rather “when can we meet next?” And healthy groups are intentional about meeting if at all possible. Illness, travel, weather, and other events can get in the way, obviously, but for the most part, healthy groups get together regularly because they want to do so.
The metric: Does the small group consistently meet several times per month?
2. There is genuine authenticity and transparent sharing.
The beauty of small groups is that it’s a place to be real. When I was part of a healthy small group for the first time, it took about four weeks for me and my wife to start opening up and actually sharing more than “we’re doing fine” when others would ask how our lives were. I’ve seen that pattern repeatedly. After three or four weeks of meeting together, a healthy group will be a place where people open up and start sharing their pain.
The metric: Do group members know more about each other on a personal level than a month ago?
3. People are growing in knowledge, but they are also growing in grace.
This is the difference between a traditional classroom setting for Bible study and a living room setting. We need to grow in knowledge, but knowledge does nothing but puff us up unless we’re applying what we’re hearing and becoming more like Jesus.
The metric: Do people in proximity to group members report a more gracious attitude and response to others in everyday life?
4. Real community and friendship is increasing.
A small group might start out as a Bible study group, but if people respond by opening up, it usually doesn’t take long for group members to start understanding the spiritual, family relationship of each member to the other members. This is where real koinonia takes place – a kind of eternal bonding called fellowship.
The metric: Do people get together outside of Bible study times and show up in crisis moments for each other?
5. There is an intentionality about serving together and developing as leaders.
Bonding can happen watching football, but it usually happens more effectively in moments of serving others as part of the same team. There is a reason why groups that go on mission trips together know each other so much more intimately afterward.
The metric: Are needs within the group being met? Is the group meeting needs in the community together? Are leaders stepping forward out of the group for other areas of serving?
6. There is a culture of inclusion and inviting.
I’m a big believer in allowing people to belong before they believe. To put it another way, people need a family to adopt them before they “fit in” or look like everyone else. And a living room is an excellent place for this belonging to happen. Healthy small groups have an excitement about welcoming newcomers and they rejoice together to see a friend make a spiritual step forward.
The metric: Is anyone in the group inviting someone or sharing their faith?
7. New hosts are stepping forward.
This is where multiplication happens. Out of the atmosphere of a church with healthy small groups, the inevitable outflow is a stream of new people willing to host groups and set the table for life change to happen for others. We embrace a “host” model of small group ministry where the emphasis is far more on hospitality than on teaching. And when it’s time to begin a new sermon series and launch new groups, we always want to see new hosts coming forward. It’s always a big win when an existing group “loses” someone by sending them out on the mission of hosting a new group.
The metric: Is anyone praying about stepping out to host a group of their own?
I’m sure there are other ways to gauge the effectiveness of small groups, but these are the signs I seek when I want to know that a group is healthy. And if we work toward creating these strengths in our groups, growth is practically inevitable.
Some churches raise the bar when it comes to recruiting small group leaders. You need to be a member for X amount of time, well versed in the church’s doctrinal statement, agree to a lifestyle covenant, etc. The more qualified the leader, the stronger the group will be… or so goes conventional wisdom. But is that really true?
My friend Ron Wilbur, one of Saddleback’s Small Groups Pastors, once told me I’d probably make a terrible small group leader. It wasn’t that he was trying to discourage me. Ron taught me something valuable when he said, “your tendency will be to teach and answer all the questions, and you’ll kill the discussion and short-circuit the relationship-building process.” Now that I lead a small group in my home, I have to agree with Ron. If I’m not careful and intentional, I’ll be the bottleneck that holds my group back from being a healthy micro-community.
So if we’re not looking for long term members and Bible scholars, who makes the best group hosts? Most commonly, new believers in Christ, but I would expand that criteria to include anyone with these key characteristics.
The Best Hosts Are Facilitators, Not Lecturers
I’m all for one-to-many communication, and I think preaching is getting sidelined a bit too much in our modern obsession with one-on-one discipleship. But a small group isn’t the arena for a lecture, it’s a conversation in a circle of chairs where everyone asks questions and everyone speaks up. Good hosts understand the power of leaving good questions unanswered and throwing them back into the ring.
The Best Hosts Include People Far From God
Rather than seeing a small group as a holy huddle or a gathering of the frozen chosen, great hosts remind themselves and their group that we have a common mission to accomplish – including everyone in God’s family so they can encounter Christ in an atmosphere where they are accepted by friends.
The Best Hosts Are Fellow Students, Not Experts
Small group leaders who facilitate growth in their groups don’t have all the answers, and don’t try to appear to have all the answers. Instead, they are fellow discoverers who participate in the group’s journey into greater knowledge and spiritual depth. How then are we to protect groups from doctrinal errors spread by well-meaning new believers? We trust the pastors, to whom the assignment of guarding the flock was given, to mentor leaders to a more thorough knowledge of biblical truth.
The Best Hosts SPEAK Human
Instead of speaking Christianese, they speak human. My Pastor gave me an acronym to remember a basic approach to human conversation…
S – What’s your story?
P – What’s your passion?
E – How can I encourage you?
A – Ask, what can I do to help you?
K – Who do you know that I should know?
The Best Hosts Don’t Have It All Together
Not only do they not have it all together, but they’re willing to be open and honest about not having it all together. Life change only happens as masks are removed.
The Best Hosts Dream of Multiplying
Great small group hosts realize that group time is not just a social hour or a Bible class. It’s a time when God’s people get together to do life together, and to live missionally together. So the host is always looking around the group and asking, “who can I pour into next so that we can send out a leader to launch another group?”
The world around us is not impressed when we’ve amassed knowledge without living differently as a result. But as long as Christians are impressed with the same, we’ll never create a small group culture conducive to involving the surrounding world in the conversation. The best small group hosts love Jesus and love people, but are also real enough to relate to people and build genuine friendships.
I’m not the best small group host. But perhaps you’ve got what it takes? There’s only one way to know. Go start a group.
Photo by katiew
Traditional small group ministry might seem like a leap ahead of the lecture-based classroom in terms of relationship-building, but the rate of change in our surrounding culture still far outpaces the rate of change within the church. Small group ministry is changing. Again. And Rick Howerton, one of the few guys I read religiously concerning group life has written an excellent guide for embracing this change in his new book, A Different Kind of Tribe: Embracing the New Small Group Dynamic.
In a traditional small group environment, small groups are a new way of organizing the church, assimilating people into the church, and expanding in number outwardly. But Rick challenges our traditional approach, and even our terminology, choosing to term groups “Christian micro-communities.” It’s not that they are entirely Christian – in fact, genuine Christian micro-communities do and should include people still far from God. Though Rick doesn’t use this phrase in the book, I think he echoes what has been weighing on my heart lately – how to include people and help them to belong to a community, even before they believe.
Traditional small groups are often bound by new sets of rules and traditions. They may, perhaps, be more loosely organized than an age-graded Sunday School, but there is still plenty of paperwork, formalized leadership roles, and authority granted to leaders by assumption. But we live in a broken, and therefore untrusting culture. The majority of the people around us have been hurt, absued, and abandoned, and have a hard time granting trust and authority to leaders, which presents an obvious challenge to those who hope to facilitate life change.
One of the most helpful points of the book is the four quadrants of group life. Namely, they are: theological (discovery of biblical truth), familial (formation of friendships), restorational (healing from hurts), and missional (living adjoined to the mission of God in the world). Groups may need to be stronger in one quadrant or another at different times and for different reasons, but every group needs a balance of these four components.
I love Rick’s challenge to draw people into the group through recreation and missional ministry, rather than simply plugging church attenders into the group through traditional means. In other words, the focus is making followers of Jesus, not members of the church. This is tough for group leaders who have seen good success doing it the old way, but knowing our culture’s history of exponential rates of change, we need to constantly have our eyes open to coming shifts.
Rick Howerton is happy to help you prepare. Just read his book.