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Communication Is What We DO

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This post is a bit of a rant, but not a mean one. I spend a LOT of time on the phone and on the internet connecting with church leaders. I've observed, in the wild, the communications strategies of hundreds of churches, and I keep noticing that the very basic principles of messaging and communication are often …

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I Agree With Phil Cooke – Design Is the Language of This Generation

Phil Cooke

[adsense_id="1"] Yes! Amen! Preach it, brother Phil!! Design is the language of this generation whether we're ready for it or not. There's a reason why I'm very passionate about the communication strategies adopted by the church and it is that we have the best content possible - the gospel, but often the …

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Three Big Words to Shape Your Communications Strategy

Big Words

There are plenty of big words to throw around when it comes to communications, but three have been rattling around in my head all day... Cohesive It's not that all of your messaging has to be the same, it's that your voice needs to be one voice. Each piece of your approach should interweave and support …

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What Sets Preaching Apart from Other Public Speaking?

My favorite classes at Western Kentucky University weren't the Religious Studies courses (my major), or even the History courses (my minor). My favorite classes were in the area of speech and professional communication (what I wish had been my major). I grew up super-shy like almost every other Pastor I know, …

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Hey Pastor, Can You Translate This Message?

You can't undervalue truth and content in a message, but you can fail to drive it home if you can't translate it. consider this thought from Making a Difference in Preaching: Haddon Robinson on Biblical Preaching... Spurgeon was right: the people in the marketplace cannot learn the language of the academy, …

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Boring Preaching Is A Crime

No, this is not a post about the loss of our religious freedom - it's a reflection on a quote I've looked at many times since I first wrote it down about nine years ago at a conference on preaching... If you think the gathering of biblical facts and standing up with a Bible in your hand will automatically …

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Speak Clearly, Or Not At All

Consider... A scrutinized vessel never exceeds the point of 212 degrees Fahrenheit. versus... A watched pot never boils. The goal of communication is to communicate, not to confuse. It's easy for our message to get clouded by the words we choose, or the particular mixture thereof. Am I being clear? …

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Pastors: Don’t Forget to Sharpen Your Public Speaking Skills

Pastors have a bad habit of forgetting that we are ultimately communicators. We fall into the pattern of preaching and presenting God's Word the way we always have, or the way other preachers always have. That's why we get made fun of! That's also one of the reasons people don't listen to us. In addition to …

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Don't Just Inform Me, Inspire Me

Remember the good old days when we were talking about the web ushering in the "age of information?" We even called it the "information superhighway." Now, it's becoming much more of a social structure all its own, but the information certainly has not decreased. There's still a ton of it! A century ago, you …

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Overcoming the Fear of Public Speaking

The title of this post is attention-getting for an obvious reason - most people fear the thought of standing before a group of people and speaking... out loud. I was too, and still am to some degree. When I was a kid, I was painfully and awkwardly shy. In the fifth grade, I had to give an oral report on the …

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