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Facebook Is Making Online Outreach a LOT Harder: 6 Ways Churches Can Still Use It Well

Facebook Page

The gospel did okay before Facebook, and will do just fine without it. But plenty of churches and organizations like mine have found Facebook to be an incredibly useful tool for getting the word out about Jesus and His people. We've devoted time, energy, and even financial resources to gathering a community of …

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How Social Media Can Save the Church’s Brand

Coke

Christianity has a brand, like it or not. So does your church. And so do you, for that matter. That might make more sense if you define branding the way I do - as the story people are telling about a person, product, or organization. Artie Davis wrote in his book Craveable that when someone introduces …

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5 Reasons Why the Church Must Engage the World with Social Media

Third World Smartphones

As we develop a driving philosophy of why to take up the mantle of social media engagement, it’s important to understand that the purposes for engaging the culture this way are the same purposes that led the church to engage with the world before the Internet ever existed. We engage because the world needs …

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It’s Time to Speak Up! It’s Time to Get Social

Know and Be Known

The following is a brief excerpt from my new book Rewired: How Using Today’s Technology Can Bring You Back to Deeper Relationships, Real Conversations, and Powerful Ways to Share God’s Love available at a bookstore near you. Silence has a tendency to ruin things—not everything, mind you. We often need to …

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Who Invented Social Media? God Did.

The Creation of Adam

God invented social media. I know that might sound like a crazy claim, but I have a biblical basis for believing this. So I'm primarily speaking to those who believe with me that God is the creator presented to us in the biblical book of Genesis. Social media seems like a new term. Many people are just hearing …

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5 Ways to Foster Creativity In Your Church

Creative

I get the feeling that churches like left-brained people more. I don't think it's intentional, but we tend to gravitate toward people who have teaching and organizational gifts rather than creative gifts. Organizers help us structure the church for numerical growth in logical ways and typically like rules and …

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7 Tips For Better Social Media Connections

Big Cup o' Joe

In the world of social media, there's a common scenario that goes a little something like this: FOLLOWEE TO NEW FOLLOWER: Hi! Thanks for following. Check out my services and my blog, and like me on Facebook! In other words, I don't know you or care who you are. I just want you to know me and buy my …

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5 Trends Church Communications Leaders Should Watch in 2013

Responsive

Things are changing rapidly in the world of communications tools. I'm even writing a book about how to communicate an unchanging gospel in such a rapidly changing world. On LinkedIn's blog, Ilya Pozin shared 9 trends entrepreneurs need to watch in 2013, and four of them (my first four below) jumped out at me …

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Megalithe 1.0 – A Great New WordPress Theme for Bloggers

Megalithe

Into photography and photo-blogging? Have a portfolio of visual works to show off? You're going to love the new, mobile-responsive Wordpress theme just released by StudioPress - Megalithe 1.0. The Megalithe child theme includes the following features: 10 color styles, 6 layout options, custom background, …

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The Role of Permission In Community Management

Spam Hat

A community isn't really a community if you have to find ways to trap people in it. It's a prison. I'm a community manager. That's part of my formal role with Pastors.com, and it also definitely comes with the territory of leading a church. I see my role, in each case, as being twofold. I ask these two key …

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